PolarSoftInc

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Web Development with SEO based Design

What do you select between marketable web site vs Pretty web site. We design web site with SEO and Marketing in mind. We make sure you reach most out there,

Software Development

This is little about Software Development

Search Engine Optimization

This is little about Search Engine Optimization

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Newsflash

Yesterday all servers in the U.S. went out on strike in a bid to get more RAM and better CPUs. A spokes person said that the need for better RAM was due to some fool increasing the front-side bus speed. In future, buses will be told to slow down in residential motherboards.

Do You Need Search Engine Optimization?

Search Engine Optimization Defined

Search engine optimization is simply is a process of making your website or blog more accessible to both search engines.Once a site is accessible to search engines , search engines will reward the site using thier complex search algorithms. What this means i s that your content is much visible in search results and thus more search engine users see you on thier browser based searches; in other words, you're making it easier for them to find you.

GoogScore = (Keyword Usage Score * 0.3) + (Domain Strength * 0.25) + (Inbound Link Score * 0.25) + (User Data * 0.1) + (Content Quality Score * 0.1) + (Manual Boosts) - (Automated & Manual Penalties)

Keyword Usage Factors:

Keyword in title tag
Keyword in header tags
Keyword in document text
Keyword in internal links pointing to the page
Keyword in domain and/or URL

Domain Strength

Registration history
Domain age
Strength of links pointing to the domain
Topical neighborhood of domain based on inlinks & outlinks
Historical use & links pattern to domain

Inbound Link Score

Age of links
Quality of domains sending links
Quality of pages sending links
Anchor text of links
Link quantity/weight metric (Pagerank or a variation)
Subject matter of linking pages/sites

User Data

Historical CTR to page in SERPs
Time users spend on page
Search requests for URL/domain
Historical visits/use of URL/domain by users GG can monitor (toolbar, wifi, analytics, etc.)

Content Quality Score

Potentially given by hand for popular queries/pages
Provided by Google raters
Machine-algos for rating text quality/readability/etc

Do you really need to SEO optimize your site?

You have the option of not making your site accessible to search engines and directories.But do you really want to hide from the search engines like Google,Yahoo and MSN. So whats the point of having a web site in first instance. If you want your site to be seen by Search engines and search engine users, then you must Search Engine optimize it for search; and basically, that means you must make it visible to search engines. Web sites are there for a ethical or business reason.In today's competitive e-commerce world, if your web site is not not optimized for search and for targeted market, mostl likely you don't have much of a chance of being found by potential customers; and that goes for non-business sites as well.

In summery There's really no excuse for not doing search engine optimization (SEO) for any web site. After all the site is intended to be visited by web users or potential customers. Search Engine Optimisation just is the process that helps this happen. You can monitor the traffic flow comming in to your site using analytical tools.Among all the most famous one "Google Analytics" , a free analytic tools from the Search engine Google